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    Bala is a Los Angeles based movement company, founded in 2018 by husband-and-wife team Natalie Holloway and Maximilian Kislevitz. Their first collection, Bala Bangles, are stylish weighted bands that turn movement into muscle, amplifying the fitness benefits of just about any routine.

    Today their line of fashion-forward fitness products are designed to bring a little something extra to a range of activities. They are carried in over 400 retail locations worldwide.